Coming soon
The Insights hub is launching with a small set of essays on behavioral marketing for UAE founders. Subscribe via LinkedIn or email hello@olgamelnyk.cc to be notified when the first pieces go live.
Topics planned
- Why your Instagram posts get views but no clients — 5 behavioral biases at work
- The pricing psychology UAE service businesses get wrong
- Loss aversion: why your offer isn't converting
- Social proof in Dubai: what actually moves Arabic and expat buyers differently
- Ramadan marketing in the UAE: what actually works
- The 4-question test for any UAE founder's positioning